Monday, November 24, 2008

Organizations' New E-Messenger



Organizations use paper in a daily manner to keep their information up-to-date and to convey information to their peers. For instance, the newspaper companies will be able to reduce the costs of buying paper; with e-paper the only thing they have to do is to send a signal to the e-paper and change the information. In Japan, electronics companies such as Hitachi, are testing e-paper technology that will reduce costs to the newspaper industry by getting rid “of the printing and pasting up of leaflets and posters with wireless, real-time e-paper” (Hall). Hence, newspapers will only have to send a signal to the paper and it will convey the information. This will not only benefit newspaper providing their services. At the organizational level, managers will be able to communicate information to all the levels of the organization. To illustrate, instead of printing pamphlets for the marketing department a manager can send the desired information wireless to the e-paper poster of the department. Companies such as JC Penny use e-paper to advertise their products to the general public by using “large programmable in-store billboards, which were blue and white” (Farrel). E-paper fused with e-books can help managers of an organization to send or receive information instantly, from everywhere to anywhere. According to Doreen Carvajal a writer for the New York Times, a device containing the e-paper that weighs no more than 13 ounces and can easily fit in the palm of a person’s hand; can be continuously updated in Wi-Fi hot spots (Carvajal). Hence, managers and other employees can receive relevant information from the organization anywhere and anytime thanks to this new information technology. Therefore, e-paper is effective for transmitting information in and out of organizations.

References:

Hall, Kenji; E-Paper Is Ready for Its Roll-Out , February 21, 2006, BusinessWeek,

http://www.businessweek.com/technology/content/feb2006/tc20060221_539961.htm

Farrel, Maureen, Is E-Ink Publishing’s Savior, September 18, 2008, Forbes,

http://www.forbes.com/entrepreneurs/forbes/2008/0915/060.html

Carvajal, Doreen, One Day Soon, Straphangers May Turn Pages With a Button, April 24, 2006, New York Times,

http://www.nytimes.com/2006/04/24/business/media/24epaper.html?scp=1&sq=e-paper&st=cse

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